Required & Recommended Reading
We’re quite the bookworms at Mäd, and for good reasons too! Reading is a great way to grow and learn. We have a dedicated Book Club Team Drive that contains some great reads and PDFs. (only available if you're logged in to your @workwithmad.com email)
Quoting Mark Twain:
“The man who does not read has no advantage over the man who cannot read.”
Depending on your role, there are certain books that you are required to read because they contain ideas that are key to understanding our brand and way of doing things.
Everyone
Start With Why
Deep Work
Management
Great CEOs Are Lazy
Getting Real (Basecamp)
Zero to One
Good to Great
Work Rules – Laszlo Bock
Designers
Coca Cola Design Book
Getting Real (Basecamp)
Developers
Getting Real (Basecamp)
Business Dev
From Impossible to Inevitable
The Lost Art of Closing
Recommended Reading
This is a list of books that we like, and that leave you better for having read them. Feel free to add to this list!
Enchiridion of Epictetus
Living the Good life
The Lean Startup
Steve Jobs Biography
Negotiation – Brian Tracy
Black Box Thinking
Eat That Frog
@manny also keeps a reading list on his website.
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